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The
New Year has brought in a number of new clients to the KN
network, which have both strengthened and broadened our
client portfolio in all of our principle practice areas.
KN
Hong Kong in particular has secured a number of significant
wins. The Corporate Team have made a return to the financial
services industry by winning a competitive pitch for British
fund management house Schroders (Hong Kong). The team will
provide media counsel and implementation for fund products
and company and executive profiling. United Airlines has
also been added to the Corporate Team's already comprehensive
portfolio of aviation clients after winning the local market
brief in a competitive pitch process. The technology team
has started a B2B program for IT auditing training and certification
association ISACA in Hong Kong and Singapore extending the
work Ketchum San Francisco has already been providing for
the client. Finally the Hong Kong Finance Team has brought
on board the Chia Hsin Cement Greater China Holding Corporation
for a retained media and investor relations program.
Other
big names have been won elsewhere in the network. KN Guangzhou
and Shanghai will be coordinating an integrated PR campaign
for Wrigley's Doublemint in Guangzhou, Shanghai and Beijing
in June. In another multi-market project the Guangzhou team
will be rolling out a consumer education program for regular
healthcare project client MeadJohnson in Chengdu, Shanghai,
Guangzhou and Shenzhen in April. Finally, KN Shanghai has
started work on a retainer program with lifestyle brand
Quiksilver following the successful implementation of the
MegaRamp's Jump event last year.
We
look forward to demonstrating our passion for precision
in long and successful relationships with all of our new
clients.
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